towpath — horizontal lockup Towpath Built on the water
Towpath Press For journalists and editors Updated May 2026
A small UK company · built on the water

Press, plainly.
Help yourself.

Boilerplate, brand assets, and one press contact. No embargo theatre, no PR agency in the middle. If you need anything we have not put on this page, email us and we will send it.

No. 01 Boilerplate Use as written, or paraphrase as needed

A small paragraph,
for the bottom of your piece.

A 60-word description you can drop into a press piece as written. A longer 140-word version is available on request.

Towpath Digital is a small UK company building cheap-to-start, smart software for small businesses. AI does the heavy lifting in the back end; humans handle the exceptions before anything reaches a customer. Once a product is live it is built to run on its own, with as little manual effort as possible. The estate started on a narrowboat on the Grand Union Canal and is still small on purpose.

It is registered in Cambridge, runs on UK servers, and is built by a small team in the UK. The constellation of products covers finding work, getting paid, running a site, staying connected, and the hardware to host it all. Use one, use all, use whichever fits the work in front of you.

No. 02 Brand assets Logo · palette · motifs · for editorial use

Logo, palette,
and the two motifs.

Use the lockup as supplied. Pure Towpath Blue wordmark, no split colours, no shadow, no rotation. Do not redraw the constellation mark.

Towpath Built on the water Paper · #F8FAFC
Lockup on paper 520 × 120

Primary horizontal lockup. Use on white, paper, or any background lighter than #DDE3EE.

Towpath Built on the water Navy · #1E3A8A
Lockup on navy 520 × 120

Reverse variant for any background darker than #94A3B8. White wordmark, sky-blue mark.

Towpath Blue
#2563EB
Primary · brand
Navy
#1E3A8A
Headlines · dark surfaces
Light Blue
#3B82F6
Accents · secondary waves
Sky
#BFDBFE
Highlights · italic accent
Paper
#F8FAFC
Page background
Paper warm
#FDFCF8
Editorial sections
Text
#0F172A
Body text · primary
Muted
#475569
Secondary text
Brand palette 8 swatches · hex + role

The full Towpath Digital structural palette. Product accents (coral, teal, emerald, amber, etc.) are reserved for individual product surfaces and are not part of the parent brand.

Motif · constellation
Constellation SVG · scalable

The aspirational half of the brand. Anchor star plus four satellites on a thin skeleton, with ambient micro-stars. Use sparingly, never as a pattern.

Motif · waves
Waves SVG · stackable 2–4 lines

The grounded half of the brand. Two to four parallel waves at the base of a surface, in primary blue + light blue. Always at the base, never floating mid-page.

Press contact

One inbox.
A real person reads it.

Reply within one working day, including from a boat. If you are on a tight deadline, mention it in the subject line and we will prioritise.

Hamish Lowry-Martin · Founder · Cambridge, UK